Running head: DISTANT RELATIONS Accepted in January 2016 for publication in the International Journal of Business Communication Distant Relations: The Affordances of Email in Inter-Organizational Conflict

نویسندگان

  • Anne Marie Bülow
  • Niki Panteli
چکیده

This paper explores the role of email in the ambiguous circumstances of an established international partnership which is developing into competition. Using the naturally occurring interaction of a longitudinal ethnographic study, we study the ensuing task and relationship conflicts through the communication medium. Results show that the conflict is facilitated by email, not as an unfortunate side-effect but as a strategic choice of distance, partly for passive protection, but also for active control of the interaction. We use the results to chart the multiple situated identities of the communicators which are made salient in their virtual interaction. The double aspect of social and organizational contexts is shown to have an effect on such different issues as organizational authority at the home organization, the buyer-supplier relationship, nonnative language use, and norms of communication style in the interaction.

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تاریخ انتشار 2016